Our Market

If you have never considered marketing to the open water swimming community in the nation’s third largest city, then please take a look at these facts:

- Chicago has the largest community of masters swimmers, triathletes, and outdoor swimming enthusiasts in the Great Lakes region

- All three of these groups are high-growth market segments in the Chicago metropolitan area

- Chicago’s open water swimming groups are quickly becoming a highly visible and influential presence among the local endurance sports community

- Event organizers from well-established open water swimming communities on both the West Coast and East Coast have specifically targeted Chicago as a venue for future open water swim events

So why choose to partner with us?  The answer is simple:

We are the largest and most influential open water swimming community in the Chicago metropolitan area.

Open Water Chicago has an active core of over 100 regular swimmers, and we are very well-known and well-connected among Chicago’s fast growing endurance sports community.  Our rapidly growing physical and virtual communities comprise a niche market of over 5,000 swimming, outdoor fitness, and endurance sports enthusiasts which is segmented accordingly:

There are several ways you can connect with and directly engage this market through us:

- Open Water Chicago product endorsements – Allow us to test your products during our Lake Michigan swims and promote them through various interactive media channels

- Website banner ad spots – Place a click-through ad on our highly popular website

- On-site promotional opportunities during our high profile swim events – Get your brand name prominently featured at our swim meetups where you’ll get key exposure to hundreds of multisport athletes in the Chicago market

- Multimedia and social media product placement and logo exposure – Get your brand name prominently featured on our YouTube videos and/or Facebook fan page, where you’ll enjoy key “face time” with a large and growing open water swimming community

- Other customized marketing arrangements – allow us to work directly with you to arrange a marketing event or promotion that best fits your needs and your budget

Call us at +1 (312) 927-0299 or send us an email, and we’ll work with you to find the best way to promote your product, service, or event to the OWC community!